The criteria of a good online spokesperson

         A good spokesperson need to very responsible to the brand or company that endorsement by themselves. Also, they need to know the detail information about the brand or company. Because it can answer the question from customer, and that will be more persuasive for customer. Furthermore, the spokesperson also need to loyal to the brand that amusement by themselves.

      

      A good example I saw from the social media (Facebook) that I feel she is the good online spokesperson which is Michell Lim Huei Sun (韩晓嗳), she is the spokesperson of “SIMPLE BEAN” she is not an artist, or superstar, but she was very famous and many teenager and young adult will know who she is. I feel she was a good spokesperson because she always wearing the clothes that sponsor by “SIMPLE BEAN” in her daily life. For example, she will wear their clothes to party, dinner, shopping and so on. Also she will always go to the outlet take picture with the product and post on Facebook to call people come the shop.

     Another good example that I saw in Facebook is LINGIN (林進). He is from Taiwan and his endorsement way was very different with other spokesperson. But he can get a lot of people to view his video advertisement. Because his will present the product by use the funny way to make people laugh and remember the product. He is not just only help one company or brand to endorsement product. But he was very responsible in telling the detail information on the product that endorsement by him.

     I think the company that they engaged both of this 2 person to be their spokesperson because they success to get the high number of viewers and also make people to remember the proscut that endorsement by them. Because people always like to skip the advertisement in daily life, but they are success to make us remember the product or brand.

Hope you all will like my sharing… … Thank You!!! ^^